Senior Creative Content Writer

Job Code: BT- SCCW

Modified on March 1st, 2024

Position Overview

As a senior creative content writer, you play a pivotal role in crafting and leading the content strategy of our organization, ensuring alignment with brand objectives and audience engagement goals. You not only produce high-quality and compelling content but also provide strategic direction to the marketing team. Your responsibilities include developing and maintaining a consistent brand voice, overseeing the creation of various content types, and collaborating with cross-functional teams such as marketing, SEO, and design. As a professional Sr. Creative Content Writer, you bring creativity, a keen understanding of the target audience, and a mastery of storytelling to elevate the brand through written communication. Effectively create and communicate organizational messages to the intended audience through web page content, blog posts, whitepapers, social media content, or other forms of digital and print marketing material.

Our preference is original content over AI-generated content.

Key Responsibilities

  • You should be responsible for creating compelling TG-centric content for web pages, blogs, articles, advertisements, product descriptions, white papers, case studies, PPTs, and social media posts for our clients in multiple domains .
  • You should understand the target audience and eventually produce content accordingly.
  • You should Conduct in-depth research on industry-related topics in order to develop original content.
  • You should Assist the marketing team in developing content for advertising campaigns.
  • You should proofread the content for errors and inconsistencies.
  • You should edit and polish the existing content to improve readability.
  • You should conduct keyword research and apply SEO best practices to increase traffic to the company website.

Mandatory Skills

  • Proofreading.
  • Convert technical writing to easy and clear summaries.
  • Understanding of data presentation.
  • Research topics online and offline.
  • Web/Blog/Brochure/Press Release/Articles content writing.
  • Understanding of SEO and keywords.
  • Content strategy and understanding digital marketing including Social media trends.

Required Soft Skills

  1. Creativity:
  • Unleashing and applying creativity to generate unique and engaging content across various platforms
  1. Strategic Thinking:
  • Ability to align content creation with overarching marketing and business strategies, ensuring that the content serves broader objectives and resonates with the target audience.
  1. Storytelling Skills:
  • Strong storytelling abilities to captivate and connect with the audience emotionally, creating narratives that leave a lasting impact.
  1. Adaptability:
  • Being open to new ideas, trends, and industry shifts, and adapting writing style to suit different platforms and audiences.
  1. Collaboration:
  • Effective collaboration with cross-functional teams, including designers, marketers, and subject matter experts, to ensure a cohesive and integrated approach to content creation.
  • Should know how to use AI tools like ChatGPT and Jaspar, Bard, etc
  1. Communication:
  • Clear and concise communication skills to convey complex ideas in a compelling and accessible manner, whether in writing or verbally when presenting ideas to team members or stakeholders.
  1. Attention to Detail:
  • Meticulous attention to detail in grammar, syntax, and overall writing quality to maintain a high standard of content excellence.
  1. Research Skills:
  • Strong research skills to gather information on diverse topics and industries, ensuring the accuracy and depth of the content produced.
  1. Time Management:
  • Effective time management to meet deadlines and handle multiple projects simultaneously, without compromising the quality of the creative output.
  1. Open-mindedness:
  • Willingness to accept feedback and iterate on content based on input from peers, supervisors, or audience responses, fostering a continuous improvement mindset.
  1. Empathy:
  • The ability to understand and empathize with the audience, tailoring content to meet their needs and preferences.
  1. Innovation:
  • A mindset for innovation, pushing boundaries to create content that stands out in a crowded digital landscape and embraces emerging trends.
  1. SEO Awareness:
  • Basic understanding of SEO principles to optimize content for search engines without compromising its creative and engaging aspects.
  1. Brand Understanding:
  • Deep understanding of the brand’s voice, values, and messaging to ensure consistency across all content produced.

Benefits

  • Competitive salary based on experience and skills.
  • Ensuring work-life balance for employees.
  • Opportunities for professional growth and development.
  • A collaborative and creatively stimulating work environment.
  • Access to the latest design tools and technologies.
  • The chance to work with a diverse range of domestic and international clients.

Application Process

  1. HR Screening: The HR screening phase serves as the initial introduction between the company and the candidate. This stage involves a conversation with our Human Resources team to create a foundational understanding. Here’s what to expect:
  • Purpose: To comprehend your professional journey, and ambitions, and assess cultural alignment with Briskon.
  • Topics Covered: Professional background, career aspirations, alignment with company values, and understanding of the role you’ve applied for.
  • Outcome: Determining if there’s a mutual interest in moving forward to evaluate your technical skills and fit within the organization.
  1. Technical Discussion: After successfully passing the HR screening, the technical discussion phase assesses your domain-specific expertise and problem-solving abilities. Key points include:
  • Purpose: To evaluate your technical knowledge, skills, and practical approach within your field or role.
  • Topics Covered: Previous projects, technical skills relevant to the role, problem-solving methodologies, and your approach to challenges.
  • Outcome: Assessing your technical competence and understanding how it aligns with the requirements of the position.
  1. Technical Assessment/Test: This phase involves a practical evaluation of your skills through specific tasks or tests aligned with the role. Expectations include:
  • Purpose: To further gauge your practical abilities and knowledge in a real or simulated work scenario.
  • Topics Covered: This could include coding challenges, problem-solving exercises, or simulations relevant to the role’s responsibilities.
  • Outcome: Assessing your hands-on skills and how well they align with the practical requirements of the position.
  1. Managerial Discussion: The managerial discussion assesses your fit within the team and the broader organizational environment. Key aspects covered are:
  • Purpose: To evaluate your compatibility within the team dynamics and the company’s culture.
  • Topics Covered: Collaboration approach, leadership skills (if applicable), adaptability to varying work environments, and team integration.
  • Outcome: Assessing your interpersonal skills and how well you align with the team’s dynamics and the company’s ethos.
  1. Final HR Discussion: The final HR discussion serves as the concluding stage where detailed specifics about the role, compensation, and benefits are addressed. Here’s what to expect:
  • Purpose: To finalize any remaining queries related to the role, and discuss compensation, benefits, and other pertinent details.
  • Topics Covered: Role specifics, compensation package, benefits, potential start date, and any additional queries from your end.
  • Outcome: Ensuring clarity on both ends regarding the role and terms of employment.
Experience Level: 4 to 6 years of Technical writing. Should have excellent written and verbal communication, research, and analytical skills with great marketing flair. Knowledge of product and service promotion.
Educational Qualifications: BA (Literature), Bachelor of Mass Communication, Bachelor of Journalism, MA(Literature) or any graduation with adequate experience.
Job Location: Bangalore
Employment: Full Time, Permanent
Work Mode: Work From Office
Salary: As per the company standard
If you are an exceptionally creative, passionate and original content lover, keen to embark on an exciting journey of adding value with your pen, please submit your detailed resume with a sample of creative and/or technical content to careers@briskon.com, treesa.joseph@briskon.com.

If you have any queries, please feel free to contact us at +91 9945141100.